San Pablo offers commercial development opportunities in proximity to larger Bay Area markets. Its municipal policies encourage clean energy projects, sustainable building practices, and workforce engagement.
As of 2025 the population of San Pablo is 31,829. The population is expected to shrink to 31,741 by 2030 - a growth rate of -0.06%.
The median age of San Pablo residents is 36.
The diversity index of San Pablo is 86.0, meaning that there is a 86% chance that any two people selected out of 100 residents will be of different race or ethnicity from one another.
The average household income in San Pablo is $96,022 and projected to be $106,488 in 2030. Per capita income is $28,588, projected to be $31,762 in 2030. 1.73% of households – 551 – have an income of $200,000 or higher. Average net worth is $504,166 and the average disposable income is $73,862.
There are 9,884 housing units in San Pablo; 4,159 are owner-occupied, 5,298 are rented, and 427 are vacant. The average home value is $691,555, with 375 homes built in 2010 or later, and 554 built in 1939 or earlier.
There are 693 businesses in San Pablo, employing 5,720 workers and pulling from a labor force of 14,114 age 16 and above. 6,814 workers commute into San Pablo from outside the county or state. Key industries for the area include:
7,284 residents both live and work in/around San Pablo. The average travel time is 32.9 minutes. 3.87% people have a commute of less than 5 minutes while 7.22% commute 90 minutes or more each way. Of commuters, 9,632 drive alone, 1,843 carpool, and 843 take public transportation. 645 use other modes of transport such as motorcycle, bicycle, walking, etc. 1,029 residents work from home.
7,047 members of the workforce hold a high school diploma or GED. 1,654 have associates degrees, 2,812 have bachelor’s degrees, and 870 hold a graduate or professional degree.
Source: ESRI, 2025-09-12
